Girls Who Code


Girls Who Code, a nonprofit dedicated to bridging the gender gap in tech, teamed up with JJ to create this satirical clip featured in a three-part series that explores the ridiculous gender stereotypes in the world of computer science. “We wanted to try something different and use humor and satire to question the stereotypes that tell our girls that coding is not for them,” said Reshma Saujani, the organization’s founder and CEO. “Our hope is these videos will spark a much needed conversation about the messages we send our young women and what we can do to create a more inclusive, well-rounded image of a programmer.” The project won JJ a Cannes Lion in 2016’s festival.